Tuesday, January 16, 2018

SEO

A place for posts about search engine optimisation

google pets penguin panda

SEO for Fun and Profit

SEO Summary Search engine optimisation can be broken down into onsite and offsite factors. Onsite Factors Domain age Domain relevance (Topics throughout site) Domain name relevance (keyword.com) Domain registration factors such as renewal...

The truth about online advertising agencies and consultants

I see a lot of companies promoting online marketing services to small and medium sized businesses. The engineering company I am involved with gets emails every day from companies offering adwords...

Facebook Share button more effective than Likes?

A recent post at SEOMoz suggested that their research has found a better correlation between facebook shares than Facebook likes. The full post is here and makes for an interesting read....

Google confirms SEO value in Plus One

The following snippet was displayed in our Adsense account this morning: Does this mean the plus one is affecting searches carried out by people socially linked to your gmail account or does...

Dealing With Googles Mobile Friendly Algorithm

From the 21st April Google will be penalising sites for mobile search which don't appear mobile friendly. You can test your site here: https://www.google.com/webmasters/tools/mobile-friendly/ If you haven't done any mobile design you'll probably get...

Setting up custom facebook and twitter buttons using php

The canonical tag has been a god send for us helping to get pages indexed and clean up site structures. In many sites we use the same php variable for our...

Forgetting to spin spun text in comment spam

This made me laugh today:  

Perfect Site Structure

It is widely accepted that Google places the most weight on the first 100 links it finds on a web page. With that in mind we can design a website that...

Using Adsense Section Targeting

If you are getting lots of Groupon and Three ads on your adsense niche site the chances are it isn't optimised correctly. By simply writing a short, keyword rich, snippet of...

Mobile eCPM’s still not competing with desktop

Here's some stats I ran off today from a Google Adsense account I have for some old seo based domains with various sites and "general" mainstream traffic. It's interesting to see...