New: Facebook interest targeting brainstorm tool
This is more for my use but others might find it helpful when trying to come up with targeting ideas for interests on Facebook Ads. Facebook Ads Targeting Tool
JamesBachini.com
Facebook changes ad text guidelines
Facebook has changed it’s policy on disallowing ads with more than 20% text. There are now 4 bands in which your ad will be placed. OK, Low Text, Medium Text, High Text. The higher band your ad comes in the lower your quality score and less traffic you will get or higher you will have to bid. We’ve found a few things out from our initial tests with the new...
Alert box on click through to offer
The following example will allow you to create an alert box when the user clicks through from your landing page to the offer page. This can be useful to remind users of your offers value proposition, sign-up requirements (double-opt in?) or just to increase conversion rate on the offer end. A working demo is available here: preclickwarning.htm <html> <script> function offerAlert() { alert(“$50 credit has been applied to your...
A simple iOS / Android traffic splitter in PHP
The following basic PHP code will split traffic by device with iOS traffic going to the first out link, Android to the second and leftovers to the third. <?php $ua = strtolower($_SERVER[‘HTTP_USER_AGENT’]); if (strpos($ua,’iphone’) !== false || strpos($ua,’ipod’) !== false || strpos($ua,’ipad’) !== false) { $out = ‘https://iosoutlink.com/’; } elseif (strpos($ua,’android’) !== false) { $out = ‘https://androidoutlink.com’; } else { ...
No More Forced Tablet Traffic On Adwords
At last Google has put an end to the way it was allowing bid adjustments for mobile and desktop but not tablets. For years this has meant that Adwords advertisers were forced into getting unwanted tablet traffic and paying the same rate for it as desktop. Here is the blog announcement from Google: http://adwords.blogspot.co.uk/2016/05/ads-and-analytics-innovations-for-a-mobile-first-world.html If you are running Adwords campaigns get in there quick and set the tablet bid adjustment...
Splitting traffic to different offers on mobile
If you are buying bulk traffic to a mobile offer the chances are that you can split some of your traffic off to different offers. For example if you have a pin submit that only accepts android but has a much higher payout then you can separate your android traffic and increase your bottom line. There are a few ways to do this using popular tracking software but I prefer...
RAM & CPU usage PHP script
I needed a script to do a basic server health check and built the following which can be viewed here: http://jamesbachini.com/misc/ram.php and downloaded here: http://jamesbachini.com/misc/ram.zip It measures RAM, CPU, Hard disk usage, Established and total connections, a few other bits and pieces. It has a traffic light system which is setup for my needs but you can fiddle with as necessary if you want to change the parameters. Here’s a...
Basic exit intent pop up script
The following script will launch a pop up and redirect if the user moves the mouse off the page. You can add this to your landing page targeted at desktop users, on mobile it wont work obviously. This is just a basic version but you can change the popUp() function to load an email capture box, redirect to the offer page, load a different lander/angle, play a sound or video,...
Resize youtube/vimeo iframe to maximum available height and width
Here is the code to make a flexible youtube.com or vimeo.com video fit both the height and width of the containing div. Like a flexible adsense unit it will take up the maximum available space on the page or be constrained within a containing object such as a div. CSS: .vcontainer { position:relative; padding-bottom:56.25%; padding-top:30px; height:0; overflow:hidden; } .vcontainer iframe, .vcontainer object, .vcontainer embed { position:absolute; top:0; left:0; width:100%; height:100%;...
Book Review Finch Premium Posts 2016
It’s really hard to find any kind of information from experienced performance marketers. You generally have to wade through all the gurus who have no real idea or sign up to a paid forum full of newbies. Finch is an English guy I believe who now lives in Thailand, has been doing affiliate marketing for ever and now runs a smallish team. The guy obviously knows his stuff and there...
