Tagged: banner

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How to display different banners for web/mobile

Adsense’s flex box has made it really simple to put in a piece of code which adapts to the size of available space. I had a situation where I wanted to put my own banners in and then realised I didn’t have the code to change the banner depending on the screen size. What I wanted was a dynamic ad block that displayed different ads depending on the width of...

facebook social graph dating 0

Designing Banners in Place

Something I don’t hear a lot of affiliates talk about is taking the placement in to consideration when designing banners. Sometimes if you are targeting multiple sites/positions this isn’t possible but for traffic sources like Facebook this is something every affiliate should consider. Simply take a screenshot of the page where you intend to advertise and design your banner in place. This will give you a better feel for how...

Display Marketing Logo Challenge 0

Display Marketing Logo Challenge

Wow I don’t mind admitting half of these companies I’ve never heard of before: Display marketing infographic (from http://www.lumapartners.com a good blog actually looking at the industry from an investment perspective) They also have ones for mobile, social and search: http://www.lumapartners.com/lumascapes/mobile-lumascape/ http://www.lumapartners.com/lumascapes/social-lumascape/ http://www.lumapartners.com/lumascapes/search-lumascape/ and my favourite, just in case anyones working on the next MyFace: http://www.lumapartners.com/lumascapes/digital-capital-lumascape/

My Favourite Buttons For Banner Design 0

My Favourite Buttons For Banner Design

Below is a list of my favourite buttons I keep handy when designing banners. I’m a bit old school and still use Fireworks MX for design simply because I know where everything is on it and it does everything I want it to. After 6-7 years it would be really annoying to switch to Photoshop. Kind of like that time I tried to “upgrade” my XP operating system to Vista....