James Bachini

landing page

  • The Secrets Web3 Marketers Use To Launch New Crypto Projects

    The Secrets Web3 Marketers Use To Launch New Crypto Projects

    My previous background in digital marketing and now having worked in the blockchain sector for 6 years provides unique vantage point on the differences between conventional and web3 marketing. Successful crypto projects create communities of advocates who act as micro-influencers championing the cause. In this article I’ll discuss why “build it and they will come”…

  • Automatic Redirect for Mobile Landing Page

    Want a mobile lander with a 90%+ “CTR”? Simply add the following javasript: <script> function go() { location.href = ‘http://www.jamesbachini.com’; } function init() { setTimeout(function() { confirm(‘You have two friends who recommended this app’); },3000); setTimeout(function() { go(); },5000); } </script> Then run the init function on body load like so: <body onload=”init();”> This does…

  • A Simple Mobile Landing Page Template

    A Simple Mobile Landing Page Template

    Here’s a quick design template which is very flexible for mobile app / pin submit type offers. You can view the page at: http://jamesbachini.com/misc/simplemobile.htm And download it from: http://jamesbachini.com/misc/simplemobile.zip Obviously be careful that your button is above the fold on old and new phones. Big image + long headers can push it below which wouldn’t…

  • How Groupon’s landing page has evolved in two years

    In 2012 Groupon was at the cutting edge of performance marketing. They had big budgets and were doing big business with affiliates. I thought it would be interesting to analyse a landing page from back then and then one they use today. The lander actually reminds me a bit of some of the dating landing…

  • Ideas for improving landing pages

    The following is a list of proven methods that can improve the ctr and cvr of a landing page. Big Bright Buttons – Have you split tested different buttons, button text etc? Copy and Text – Persuasive text is key and an art form in itself. Images – Every image on that landing page should…

  • Coding PHP for Affiliates | A Getting Started Guide

    Coding PHP for Affiliates | A Getting Started Guide

    Coding for me is one of the most important skills you can have as an affiliate marketer. I’ve met plenty of affiliates that are running huge volume, making millions and can’t write a single line of code. “I just outsource it all” but for me I couldn’t imagine coming up with a tweak to a…

  • Stupidly Simple AB or Multivariate Testing

    Stupidly Simple AB or Multivariate Testing

    Here’s a simple way you can setup a simple multivariate or A/B split test without any software just using the subid variables provided by an affiliate network and some really basic php. <?php $out = ‘http://www.myaffiliatelink.com/page1.php?affid=123&subid1=’; if (rand(0,1) == 0) { $out.=’g1′; $girlimg = ‘1.png’; } else { $out.=’g2′; $girlimg = ‘2.png’; } // this…

  • Resizing images and adjusting landing pages based on screen resolution

    So many browsers so many different screen resolutions. Here’s a way to modify html code based on the screen resolution of the browser. In this example I have changed an image but there is no reason why you cant change text, font size or even use it to redirect users who have mobile sized screens.…

  • iframe to a specific div id on a landing page

    Below is the code to iframe an offer page but cut out all the stuff you don’t need. This is useful if you just want to iframe the form while using your own images etc. This is setup so you just enter the url and div id you want to jump to at the top…

  • Mobile Multivariate Testing with SubID’s

    Due to slow page load speeds it is advised to keep tracking software to minimum when running mobile campaigns. This caused me a problem when trying to develop and optimise a mobile landing page. Because I wasn’t using prosper or any other tracking software I couldn’t plug in my custom multivariate testing scripts. I was…

  • Script.aculo.us – Interactive Landing Pages

    Interaction is key in modern web design and one of the tools I’ve found to be very helpful in making a more interactive environment is script.aculo.us It is basically a javascript inlcude which can provide you with a whole load of effects and functions to use on your landing pages. Check out a simple example…