Author: James

Googles Panda Update, Brands and Negative PandaRank 0

Googles Panda Update, Brands and Negative PandaRank

More information has been coming out about the Panda update. Google have released a article on their webmaster blog describing how they see quality content. There were a few things that really stood out:- Would you recognize this site as an authoritative source when mentioned by name? This seems to be a big hint towards the strength of domain branding. If your site has a recognisable brand (think gumtree for...

Affiliate Network and Payment Terms 0

Affiliate Network and Payment Terms

There has been news this week of Epic/Azoogle stopping all weekly payments to affiliates. This has sent rumors of financial difficulties and cash flow problems circling the forums for one of the giant CPA networks. Just when the dust settles Maxbounty sends out a network email informing all affiliates they are improving their payment terms to weekly for every single affiliate regardless of volume. What a massive kick to the...

Slow Site Speed Prevents Google Indexing Pages 0

Slow Site Speed Prevents Google Indexing Pages

We had a problem with one of our database sites not getting indexed as well as we have come to expect. After about a month it still only had arround 10% of the urls indexed from the sitemaps. We looked at the differences between this and other sites we had which were all going well. The only difference we could see was the page speed which was OK in practice...

Domain Trust Ranking Sites Without Backlinks Or Social Network Indicators? 0

Domain Trust Ranking Sites Without Backlinks Or Social Network Indicators?

For the last decade or more the SEO community has been obsessed with backlinks. Whether it be filling out profiles to get a quick link such as the famed Angela and Pauls packages or automated tools such as Xrumer and SENuke. Blog commenting, shout boxes, wordpress templates, sql injection, website widgets are just some of the methods which have successfully shot websites to the top of the search results. In...

The future of MFA (Made for Adsense) sites after the Google panda update 0

The future of MFA (Made for Adsense) sites after the Google panda update

The big content directories such as ezinearticles, hubpages, articlesbase etc. All took a big hit with the Google panda update. It seems Google targeted low quality article databases with heavy blocks of adverts. These article directories have been abused by black and white hat link builders for the past decade. They allow people to post useless content with a link which they will then profit from and the link will...

Facebook Share button more effective than Likes? 0

Facebook Share button more effective than Likes?

A recent post at SEOMoz suggested that their research has found a better correlation between facebook shares than Facebook likes. The full post is here and makes for an interesting read. One of the things that really caught my attention was in the comments and I quote: “After chatting with our Google rep it seems that FB shares have much more SEO weighting than FB Likes and similar. This is...

Custom wordpress 404 page for SEO 0

Custom wordpress 404 page for SEO

We have recently been purchasing used domain names from Godaddy auctions and Dropday. When we get the domains the first thing we do is look at what traffic they were pulling for what topics via google cached web search. If there is some good content on there and things we want to keep we will rebuild the page with the same url. The big advantage of this is that you...

Setting up twitter feed to post to Twitter and Facebook accounts 0

Setting up twitter feed to post to Twitter and Facebook accounts

If you don’t already have a facebook and twitter account for your company they are really easy to setup. On facebook remember to click the “Create a Page for a celebrity, band or business” link on the homepage. Once you have those accounts setup head over to twitterfeed.com and sign up for an account. Enter your blog url where it says rss input (it will automatically locate the rss file)...

Setting up custom facebook and twitter buttons using php 0

Setting up custom facebook and twitter buttons using php

The canonical tag has been a god send for us helping to get pages indexed and clean up site structures. In many sites we use the same php variable for our share buttons. This is a great way to setup custom twitter and facebook share buttons for your pages. We always use an external template file and then include it from the pages but you can hard code this into...

Perfect Site Structure 0

Perfect Site Structure

It is widely accepted that Google places the most weight on the first 100 links it finds on a web page. With that in mind we can design a website that is optimised so that every single page is as close to the root domain as possible. Even with a 1,000,000+ page website you can still have every page reachable with a minimum of three clicks. We have designed a...