James Bachini

April 2012

  • 15 Tools I Couldn’t Live Without

    Everyone has their own set of tools that makes their day to day working life easier. Below I have made a list of the tools I use regularly and recommend to others. Notepad ++ – A great little text editor for windows (I use Kate in Linux). I pretty much hand code everything now so…

  • UK Postcodes for major cities

    This is useful for PoF advertising. A list of postcodes (Zip Codes) for major cities in the UK. Can be used for all sorts of other uses, as you can see this was formatted for a php geo-targeting script. $postcode[‘London’] = ‘W1D1AP’; // use for england radius 75miles $postcode[‘Birmingham’] = ‘B46QS’; $postcode[‘Leeds’] = ‘LS18TL’; //not…

  • Affiliate Marketing 101 | A Timeline for Success

    Affiliate Marketing 101 | A Timeline for Success

    Time Frame: 3 Years Day 1 – The Study Period Read, read, read. You’ve probably heard from a friend, colleague or just through the grapevine that people are making alot of money promoting affiliate products online and want a piece of the action. It’s time to start soaking up knowledge to give yourself an idea…

  • Direct Response Marketing Pushing CPC Prices Up – The Future for Google Adwords

    I was asked to setup a little campaign for an offline electrical company on “The Google”. The business they operate in is electrical testing or PAT testing as it is known here in the UK. It’s the kind of industry where I wouldn’t expect to find much competition when it comes to online marketing. That…

  • The Neverblue Velo Bankruptcy Saga

    On April 3rd Velo Holdings the parent company of Vertrue which in turn is the parent company of Neverblue (have I got that right?) filed for bankruptcy. Performer insider released an “affiliate marketing is dead” post and I’m sure alot of affiliates, myself included, panicked. A generic email followed which stated “we intend to make…

  • Ruby & Selenium Script to Check Google SERP ranks

    Haven’t used this in a while but it used to work really well untill google would throw a captcha at you after the first 5000 queries. Might be of use to someone. It’s designed for linux and you’ll need selenium up and running to work it. #!/usr/bin/env ruby require ‘rubygems’ gem ‘selenium-client’ require ‘selenium/client’ system(‘java…