Startups
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Crossing The Chasm Summary by Geoffrey Moore
Geoffrey Moore’s Crossing the Chasm presents a seminal roadmap for technology startups seeking to scale beyond early adopters and into mass markets. The central thesis of the book is that there is a dangerous and often underestimated gap, “the chasm“, between early adopters of a new technology and the mainstream market. Startups that fail to…
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Founders at Work Summary | Stories of Startups Early Days by Jessica Livingston
Jessica Livingston’s Founders at Work offers an intimate, behind the scenes chronicle of the early stages of iconic tech startups through in depth interviews with over 30 influential founders, including Steve Wozniak (Apple), Paul Graham (Viaweb/Y Combinator), Caterina Fake (Flickr), and Max Levchin (PayPal). The core thesis is that successful startups are not born from…
