Instagram call to action buttons can be found on profile pages and advertisements. This article will show you how to
- Add a call to action button to your Instagram Profile
- Add a call to action button to your Instagram Ad
Add a call to action button to your Instagram Profile
Follow these steps to add a call to action button to your business profile.
- Go to your business profile on Instagram.
- Click “Edit Profile”
- Under Public Business Information, click “Contact Options”.
- Click “Add an action button”
- Select the action button you want to add to your business profile and click “Next”.
- Enter the website address
- Click “Done”.
Add a call to action button to your Instagram Ad
Instagram is owned by Facebook and we can use Facebook Ads to setup ad campaigns with call to actions from https://business.facebook.com
To do this we first setup a campaign and adset targeting Instagram traffic.
Then when creating the ad select from the list of available call to action buttons:-
- Apply Now
- Book Now
- Contact Us
- Get Offer
- Get Quote
- Get Showtimes
- Learn More
Original Blog Post from 2017 | Instagram Add CTA Button
First time I’ve seen call to action buttons being displayed on Instagram ads. This could be a game changer for anyone building an InstaAudience.