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Lookalike Audience | What, Why & Tips For Building Lookalike Audiences 👀
This article provides everything you need to know about lookalike audiences. From the basics of how to effectively seed lookalike audiences to how lookalike audiences work and how you can profit from the technology. What Is A Lookalike Audience When To Create A Lookalike Audience Tips For Building A Lookalike Audience Facebook Lookalike Audience Google…
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Google Ads Performance Max Campaigns
Google Ads Performance Max campaigns are due to be released in 2021 for advertiser who request to be part of the beta test. The ads will be a “next step” in the use of machine learning throughout the Google ads system. What Are Performance Max Campaigns? James On YouTube Performance Max Campaigns Are Conversion Focused…
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Google Friendly Mobile Pages Test
Google have provided a tool which checks to see if a site renders clearly in a mobile browser. The tool looks like it is setup at 320px and if your site works at this you’ll get a “mobile-friendly” tag in your organic search listings. Here’s the link to check your sites: https://www.google.com/webmasters/tools/mobile-friendly/ Some other good…
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Using Google Fonts on Landing Pages
This is how you can use Google web fonts on your landing pages, blog posts and web pages. The benefit of this is that the font is loaded from a remote server include on the Google APIs so it does not depend on the local storage of that font on the users computer. This makes…
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Combining Maxmind GeoIP with Google Maps iFrame
This is a quick script which uses Maxminds geoip location db downloadable for free from here with Google Maps iFrame. I haven’t tested this enough to find out if Google restrict the number of requests by referrer but you could always put a meta refresh page in the iframe to blank the referrer if thats…
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Googler Helping Affiliates…. in 2012!
Just when you think everyone working under advertising at Facebook and Google has been treated to a common sense bypass I get a lovely message like this. Hello James, Thank you for writing in. Hope you’re doing well! I’m Jaya, from the Google AdWords Support Team and I’ll be assisting you with your queries today.…
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Direct Response Marketing Pushing CPC Prices Up – The Future for Google Adwords
I was asked to setup a little campaign for an offline electrical company on “The Google”. The business they operate in is electrical testing or PAT testing as it is known here in the UK. It’s the kind of industry where I wouldn’t expect to find much competition when it comes to online marketing. That…
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Slow Site Speed Prevents Google Indexing Pages
We had a problem with one of our database sites not getting indexed as well as we have come to expect. After about a month it still only had arround 10% of the urls indexed from the sitemaps. We looked at the differences between this and other sites we had which were all going well.…
