Tagged: ideas

Ideas for improving landing pages 0

Ideas for improving landing pages

The following is a list of proven methods that can improve the ctr and cvr of a landing page. Big Bright Buttons – Have you split tested different buttons, button text etc? Copy and Text – Persuasive text is key and an art form in itself. Images – Every image on that landing page should be there for a reason, a padlock suggests safety and confidence, a arrow draws attention...

Ideas for Banner Ad Split Tests 0

Ideas for Banner Ad Split Tests

Here are a few ideas for split testing your banner ads. You could quite easily use these to take a single ad and knock up a 100 variations. Test them optimise out the losers and see what works best. There is no single best banner advertisement, everything needs testing and optimising continuously.