Tagged: multivariate

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Stupidly Simple AB or Multivariate Testing

Here’s a simple way you can setup a simple multivariate or A/B split test without any software just using the subid variables provided by an affiliate network and some really basic php. <?php $out = ‘http://www.myaffiliatelink.com/page1.php?affid=123&subid1=’; if (rand(0,1) == 0) { $out.=’g1′; $girlimg = ‘1.png’; } else { $out.=’g2′; $girlimg = ‘2.png’; } // this randomly chooses an image and adds either g1 or g2 to the outlink. if (rand(0,1)...

Mobile Multivariate Testing with SubID’s 0

Mobile Multivariate Testing with SubID’s

Due to slow page load speeds it is advised to keep tracking software to minimum when running mobile campaigns. This caused me a problem when trying to develop and optimise a mobile landing page. Because I wasn’t using prosper or any other tracking software I couldn’t plug in my custom multivariate testing scripts. I was direct linking straight to Neverblue’s platform which has multiple subid’s. I decided the best way...