CRO | Conversion Rate Optimisation
Conversion rate optimisation or CRO is the process of making a website, landing page or app convert more visitors into leads and customers. What is CRO and do I need it? What...
Category: Design
A place for posts about website design, html, image editing and conversion rate optimisation.
What is Online Marketing? | A Definitive Guide
Introduction In this document I explain how online marketing works, provide online marketing tips and show how online marketers make money. There is a deep dive into building web properties, which traffic...
How do you turn a website into an app in 7 steps
This is a step by step guide to using a open-source package called Cordova to turn a website into mobile app on Android and iOS. I’ll be using a windows device for...
Capitalisation of Links (www.MySite.com) CRO Test
I thought an interesting split test would be to test if text links on a landing page that are capitalised get more clicks than ones that don’t. For example: https://www.jamesbachini.com/ – standard...
A simple floating feedback/support button
Updated for 2020 with a cleaner design. This uses the mail command in PHP to send the email but if this is disabled on your server you can connect it to Sendgrid/Mailchimp/AWS...
Resize youtube/vimeo iframe to maximum available height and width
Here is the code to make a flexible youtube.com or vimeo.com video fit both the height and width of the containing div. Like a flexible adsense unit it will take up the...
Building Basic Websites
Every now and again you just need a basic site setup to have an internet presence. Normally this occurs for me when a friend or family member tells people I “do websites”...
Checking landing page load times
Landing page load times can make a big difference to the conversion rate of an affiliate campaign. Here’s a great free site for checking load times and getting suggestions on how to...
Designing Banners in Place
Something I don’t hear a lot of affiliates talk about is taking the placement in to consideration when designing banners. Sometimes if you are targeting multiple sites/positions this isn’t possible but for...
Google Friendly Mobile Pages Test
Google have provided a tool which checks to see if a site renders clearly in a mobile browser. The tool looks like it is setup at 320px and if your site works...
