James Bachini


  • Golden Gems in Copywriting

    Copywriting is an essential skill in affiliate marketing. Being able to persuade a user to complete an action comes down to communication and a lot of the communication on a website or landing page is written text. When I write copy I follow a build > breakdown > rebuild workflow. What this means is I’ll…

  • Forgetting to spin spun text in comment spam

    This made me laugh today:  

  • In-Text Advertising | Ultimate Guide

    In-Text Advertising | Ultimate Guide

    Updated April 2020 In-text advertising is a form of digital advertising that replaces words on a website with links paid for by advertisers. An advertiser bids for keywords and provides a destination URL. These keywords are replaced with links using a Javascript snippet on the publishers website. In 2020 the leading in-text advertising networks are:…