This article provides everything you need to know about lookalike audiences. From the basics of how to effectively seed lookalike audiences to how lookalike audiences work and how you can profit from...
Google Ads Performance Max campaigns are due to be released in 2021 for advertiser who request to be part of the beta test. The ads will be a “next step” in the...
From the 21st April Google will be penalising sites for mobile search which don’t appear mobile friendly. You can test your site here: https://www.google.com/webmasters/tools/mobile-friendly/ If you haven’t done any mobile design you’ll...
Google have provided a tool which checks to see if a site renders clearly in a mobile browser. The tool looks like it is setup at 320px and if your site works...
UPDATE: 29th September 2014 – More details coming in about this. Facebook is expected to make an announcement tonight about the new ad platform. Early reports suggest it is a reworked version...
This is how you can use Google web fonts on your landing pages, blog posts and web pages. The benefit of this is that the font is loaded from a remote server...
This is a quick script which uses Maxminds geoip location db downloadable for free from here with Google Maps iFrame. I haven’t tested this enough to find out if Google restrict the...
Just when you think everyone working under advertising at Facebook and Google has been treated to a common sense bypass I get a lovely message like this. Hello James, Thank you for...
I was asked to setup a little campaign for an offline electrical company on “The Google”. The business they operate in is electrical testing or PAT testing as it is known here...
The following snippet was displayed in our Adsense account this morning: Does this mean the plus one is affecting searches carried out by people socially linked to your gmail account or does...
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Teaching what I've learnt over a decade long journey and continue to learn about how not to build passive online businesses
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