Friday, November 24, 2017

Book Review: How to Be an Imperfectionist – Stephen Guise

This book was mentioned by Robert Gryn, the Voluum guy. I think there must be quite a few affiliates, digital marketers and high performers who...

Pop Under Code 2017

This code is used for running pop under traffic on your own site. It adds an onclick function to every link on the page...

Capitalisation of Links www.MySite.com Test

I thought an interesting split test would be to test if links that are capitalised get more clicks than ones that don't. For example: http://www.jamesbachini.com/...

NEWS

Publisher Side Ad Platform Statistics

This really shows the dominance of Google for display advertising, especially for smaller sites with their Adsense platform. I've thought for a while that...

Instagram Ads CTA Buttons

First time I've seen call to action buttons being displayed on Instagram ads. This could be a game changer for anyone building an InstaAudience.

FEATURED

Dynamic Tracking Tokens For Major Ad Networks

Google Adwords Search term insertion {keyword="leather couches"} {Keyword="Leather couches"} {KeyWord="Leather Couches"} {KEYWORD= "LEATHER COUCHES"} {device} {devicemodel} {placement} {creative} {adposition} {target} {network} {matchtype} Facebook No tokens 🙁 Plenty of Fish pof.com {age:} {state:} {gender:} TrafficVance %KEYWORD% MSN Adcenter {KeyWord} = Order Fresh Fruit today {keyword} = Order fresh fruit...

TRAFFIC

Example Media Buy Proposal Letter

Dear Sirs, My name is James Bachini, I am a media buyer for Media Cambridge Ltd and I would like to make you an advertising...

Publisher Side Ad Platform Statistics

This really shows the dominance of Google for display advertising, especially for smaller sites with their Adsense platform. I've thought for a while that...

TRACKING

Progressive Optimisation

When looking at conversion rate statistics for a new traffic source it is important to optimise the zone ids as efficiently as possible. What I...

CODE

Pop Under Code 2017

This code is used for running pop under traffic on your own site. It adds an onclick function to every link on the page...

Passing URL parameters (GET variables) on a PHP redirect

This was something quite simple that shouldn't have taken me as long as it did to figure out. I had traffic going to one url:...

DESIGN

Capitalisation of Links www.MySite.com Test

I thought an interesting split test would be to test if links that are capitalised get more clicks than ones that don't. For example: http://www.jamesbachini.com/...

TUTORIALS

TOOLS